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Contemporary Database Marketing: Concepts and Applications
Contemporary Database Marketing - Concepts and Applications puts dynamic new information and training tools in the hands of marketing students and practitioners with its dramatic new approach to the world of database marketing. It explains technical concepts in an easy-to-read text, demonstrates those concepts in cases and interactive workshops, and, through an accompanying CD, enables the reader to manipulate a storehouse of real-world information to test and develop his or her expertise with a near infinite ...Read MoreIn Stock
$89.95
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Contemporary Database Marketing - With CDBy Martin Baier, Kurtis Ruf and Goutam Chakraborty. ISBN 10: 0970451512. ISBN 13: 9780970451514. Used condition. Hardback published 2002 by Racom Communications.In Stock
$89.95
$23.95
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Database Concepts, Fifth EditionFor undergraduate database courses. Written by one of the world's leading database authorities, Database Concepts introduces the essential concepts students need to create and use small databases.In Stock
$38.99
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Database Concepts: Second EditionAppropriate for all introductory courses on database development and management, as well as database courses designed around specific database products such as Microsoft Access, SQL Server, or MySQL.In this book, one of the world's leading database eRead MoreIn Stock
$60.00
$46.99
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Database ConceptsUnderstand, create, and manage small databases. Written by two of the world's leading database authorities, "Database Concepts "introduces the essential concepts readers need to create and use small databases. The fifth edition has been thoroughly revised to reflect the changes in Microsoft(R) Access 2010, as well as other database management software.Read MoreSee prices for: Database Concepts
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$78.21
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Database System ConceptsDatabase System Concepts by Silberschatz is now in its 6th edition and is one of the cornerstone texts of database education. It presents the fundamental concepts of database management in an intuitive manner geared toward allowing students to begin working with databases as quickly as possible. Silberschatz is designed for a first course in databases at the junior/senior undergraduate level or the first year graduate level. It also contains additional material that can be used as supplements or as ...Read MoreIn Stock
$177.90
at Walmart
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Database System Concepts, 6th EditionDatabase System Concepts by Silberschatz, Korth and Sudarshan is now in its 6th edition and is one of the cornerstone texts of database education. It presents the fundamental concepts of database management in an intuitive manner geared toward allowiRead MoreIn Stock
$87.75
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Principles of Direct and Database Marketing CourseSmart eTextbookThis market-leading, forward thinking textbook comprehensively addresses the impact of new technologies on the principles and practices of Direct Marketing.In Stock
$33.83
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Marketing : Contemporary Concepts and PracticesBy William F. Schoell. ISBN 10: 0205156029. ISBN 13: 9780205156023. Used condition. Hardback published 1995 by Pearson.In Stock
$5.00
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Concepts of Database ManagementCONCEPTS OF DATABASE MANAGEMENT fits perfectly into any introductory database course for information systems, business or CIS programs. This concise text teaches SQL in a database-neutral environment with all major topics being covered, including E-RRead MoreIn Stock
$46.99
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Contemporary MarketingCONTEMPORARY MARKETING 15E has proven to be the premier teaching and learning solution for principles of marketing courses. This bestseller only grows stronger with each groundbreaking new edition, building on past milestones with exciting new innovaRead MoreIn Stock
$113.49
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Database MarketingBy Robert C. Blattberg. ISBN 10: 1441903321. ISBN 13: 9781441903327. Used condition. Paperback published 2009 by Springer.In Stock
$89.95
$58.31
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Ideal Marketing Concepts AmiLean - Anti Fat / Anti Cellulite Formula 8 OzAre you skinny-fat? Are you happy about your body for the most part but can' seem to lose those last 10 pounds of stubborn unsightly fat in certain areas like your butt hips stomach thighs & thIn Stock
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Concepts of Database Management, 6th EditionThis concise yet comprehensive introduction to fundamental database concepts is an indispensable resource to develop your knowledge of database management concepts. Now in its sixth edition, Concepts of Database Management maintains the focus on realRead MoreIn Stock
$46.99
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Strategic Database MarketingBy Arthur Middleton Hughes. ISBN 10: 007145750X. ISBN 13: 9780071457507. Used condition. Hardback published 2006 by McGraw-Hill Publishing Company.In Stock
$49.95
$29.28
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Strategic Database MarketingBy Hughes. ISBN 10: 0071773487. ISBN 13: 9780071773485. Used condition. Hardback published 2012 by McGraw-Hill Publishing Company.In Stock
$60.00
$32.20
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Contemporary Marketing, 2013 UpdateCONTEMPORARY MARKETING has proven to be the premier teaching and learning solution for the Principles of Marketing course. This bestseller only grows stronger with each groundbreaking new edition, building on past milestones with exciting new innovatRead MoreIn Stock
$101.49
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Boone & Kurtz Contemporary MarketingOver the years, Boone and Kurtz's CONTEMPORARY MARKETING has proven to be the premier teaching and learning solution for principles of marketing courses. With each groundbreaking new edition, this bestseller only grows stronger, building on past milestones with exciting new innovations. The updated 2011 edition continues the Boone and Kurtz tradition of delivering the most technologically advanced, student-friendly, instructor-supported text available. Current, relevant, and cutting-edge, CONTEMPORARY ...Read MoreIn Stock
$152.03
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Key Concepts in MarketingKey Concepts in Marketing introduces and examines the key issues, methods, models and debates that define the field of marketing today. Each entry comprises of: -Definition -Summary -Broader discussion -Examples and illustrations -Key literature and further reading Introductory chapters serve to situate and introduce the topics.Read MoreIn Stock
$39.95
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Contemporary Marketing, 14th EditionOver the years, Boone and Kurtz's CONTEMPORARY MARKETING has proven to be the premier teaching and learning solution for principles of marketing courses. With each groundbreaking new edition, this bestseller only grows stronger, building on past mileRead MoreIn Stock
$118.99
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