Become.com Reaches Profitability, Launches New Features
Breaking past records and introducing a new site design, the best is yet to come for Become.com
Mountain View, Calif. - Nov. 6th, 2007 - Become.com announced the launch of its new social shopping functionality today, designed to give users a tightly-integrated shopping, web search, and online community experience. In addition to the launch Become.com has attained profitability, another milestone for the company
Become.com has demonstrated impressive momentum heading into the holiday shopping season, with ad revenue up 290% year-to-year and over 5.8 million unique visitors in October. Become, Inc.'s success has garnered attention, and not just from online shoppers. The website's traffic makes it one of the top 10 shopping sites according to internet rating agency HitWise. Launched in July 2005, Become.com's comparison shopping service has raised $11.7 million in venture funding.
"It's an exciting time for Become.com. We've attained profitability in a short period of time," said Become.com Founder and CEO Michael Yang. "We look forward to continuing this impressive trend with the new and improved features on our website."
Always working in the spirit of innovation, Become, Inc. is striving to break new ground once more, this time expanding their website. Under a new red logo and featuring an updated design, Become.com's website better integrates key resources to improve user experience, combining product-focused web research, comparison shopping, and now social shopping all on the same page.
The new website allows users to create personalized accounts and review products. Users can create and modify shopping lists, adding notes and sharing ideas; lists can even be emailed to others. Launched just in time for the holiday season, Become.com's new design is sure to save time and money for holiday shoppers.
About Become.com
Become.com is a powerful search engine and comparison shopping service. Founded by industry pioneers Michael Yang and Yeogirl Yun, creators of MySimon, Become.com helps people make better buying decisions and purchases online. Become.com searches over five billion web pages and uses its patent-pending AIR™ (Affinity Index Ranking) search technology to provide the Internet's most useful product reviews and guides, and then makes it easy to find and buy products from brand name retailers at the best prices. With over 25 million products and 5000 merchants, Become.com provides the Web's most robust and easy to use combination of relevant product research and comparison shopping. Please visit us at www.become.com.
Contact
Jon Glickjglick@become.com